Tag Archives | reporter

5 Sobering Truths of Successful Media Pitching

Media pitching is the crown jewel of the public relations industry. It’s also a mysterious art that we develop a lot of questions about as we study the craft. We can’t help but wonder—what’s the reality behind successful media placements? How is it done? What are the secrets? Naturally, there are a lot of people stepping […]

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How to Pitch the Media

Knowing how to successfully pitch a story to the media is a fundamental skill that public relations professionals must develop. However, it seems that young professionals are often not as educated about the subject, which makes them fairly anxious the day they have to do it themselves. Break your fear and pitch your way to […]

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