Tag Archives | relationships

If You’re Happy, I’m Happy

We all want to be happy. Husbands want their wives to be happy, parents want their children to be happy and dogs want their humans to be happy. And you, a fantastic PR pro, want your audience to be happy. In 1998, Martin Seligman was the president of the American Psychologists Association. His most notable […]

Read full story · Comments { 0 }

Forge Your Future with Point Park PRSSA

We are very excited that this convergence of business, marketing and communications can take place in the heart of downtown Pittsburgh. A city that is quickly becoming an ever-growing nerve center of nationally distinguished public relation firms and standout leaders within their respective industries. Throughout the Forge Your Future Regional Conference, you will be able […]

Read full story · Comments { 0 }

Dear Future Chapter Presidents

The thought of running a national, pre-professional organization on your campus may seem overwhelming and quite scary. While it will have its challenges, don’t let a little challenge discourage you from continuing and enhancing your Chapter. It will be one of the most rewarding experiences you will have during your college career. When I ran […]

Read full story · Comments { 0 }

Public Relations and Influencers – Name a More Iconic Duo

Influencers have been the cool kid on the corporate block since 2004 but US companies have been slow to keep up with basic influencer etiquette. In October, Forbes released yet another article about the influencer pitfalls that trap many social media managers. These pitfalls can be avoided by understanding the fundamentals of influencer culture. Edelman’s […]

Read full story · Comments { 0 }

Tips for Acing the Job Search

This piece is part of the new series, New Pro? No Problem: The PRSA New Professional Guide to Success. The fall semester may feel like it’s only just begun, but now is the perfect time to dive into your post-grad job search (or summer internship search, if you’re not yet a senior). Sure, May is still […]

Read full story · Comments { 0 }

Networking Tips That Will Make You Stand Out

The birthplace of a career opportunity is always the same — and it isn’t on a job board. It’s at a table, in a text or within a Slack channel, where the inevitable question arises for the very team looking to fill the role: “Do you know anyone who would be perfect for this?” My […]

Read full story · Comments { 0 }

Connect, Link and Dream. Reasons Why You Should Have Created a LinkedIn Yesterday

As a junior in college, I still run into people daily who don’t see the need for a LinkedIn profile. “I’m only a junior,” they say. “I’ll do it next year.” Here’s what I have to say about that —  while they’re setting up their LinkedIn profile 365 days from now, I’ll be starting a […]

Read full story · Comments { 0 }

Not for PRofit [National Conference 2018 Session Recap]

Session: Not for PRofit Presenter: Michele Glaze, Former Chief Development Officer for the Boys & Girls Clubs of the Austin Area and current Communications & Community Affairs for Samsung Recap: “There are around 1.3 million nonprofits,” Michele Glaze opens her lecture with a striking statistic. “In Austin, there are 4,000 locally based nonprofits.” Michelle Glaze is […]

Read full story · Comments { 0 }

The Austin Bombings [National Conference 2018 Session Recap]

Session: A City on the Brink: The Austin Bombings Presenters: David Green, City of Austin Anna Sabana, Austin Police Dept. Angel Flores, Austin Homeland Security & Emergency Management Dept. Lisa Cortinas, City of Austin Recap: David Green, Anna Sabana, Angel Flores and Lisa Cortinas came together to share how they managed the Austin serial bomber in […]

Read full story · Comments { 0 }

The Future of PR for Events [National Conference 2018 Session Recap]

Session: The Future of PR for Events in a Consolidated Media World Presenter: Brett Cannon, Senior Publicist at SXSW Recap: Brett Cannon, Senior Publicist at SXSW, presented to a group of PRSSA students at the National Conference in Austin, Texas about how he manages the company’s PR efforts across 24 aspects of their Conference planning. South by […]

Read full story · Comments { 0 }