Tag Archives | public relations

Influencing Their Way Around the World

You’ve probably seen a plethora of influencers posing in serene, deep blue water as a waterfall crashes down behind them. Maybe your best friend has even been kind enough to crouch down in the dirt to capture just the right angle so you, too, can have the perfect photo from your trip to Bali for […]

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Advice For Pitching to Clients

Public relations campaigns consist of many elements but before the magic can begin, a campaign must be “pitched” and given authority. However, the term “pitch” can be misleading – pitches aim to strike opponents out. In this sales environment, your “pitch” should instead aim for a homerun – a mutually beneficial relationship. In pitching a […]

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Let’s Get Brexit Done

After growing up in England, traveling Europe, being lucky enough to spend time in most of the world’s continents, and now living in America, I have been met with hundreds of questions about my culture. However, the topic on everyone’s lips when asking me about my British roots has recently been consistent…and that is ‘Brexit.’ […]

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Outfits That Can Help Nail an Interview

First impressions can be a key component to whether you get a job or not. You may have worked a retail job or in food service when you were in high school. Those interviews may not have been as demanding. But for college students, the interviews you are doing now may very well lead to […]

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International Conference — Twitter Chat Recap

Thank you to everyone who participated in our International Conference Twitter chat, “How to Make the Most Out of PRSSAIC.” This chat was co-hosted by the 2019 International Conference Committee (@PRSSAIC) and Vice President of Digital Communications Carolyn Lok (tweeting from @PRSSANational). The Conference Committee consists of Conference Director Kayla Fernandez, Programs Director Kristen Anne Cuaresma and Communications […]

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Ethics Month – Twitter Chat Recap

Thank you to everyone who participated in our Ethics Month Twitter chat, “Like Nobody’s Watching: The Role of Ethics in PR.” Specifically, we’d like to thank our co-hosts Vice President of Professional Development Joe Dunay (@JoeDunay13) and Vice President of Digital Communications Carolyn Lok (tweeting from the @PRSSANational account) for guiding the conversation. The Twitter chat was […]

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Taking Conference International

One of the greatest experiences of my life so far has easily been studying abroad and, believe it or not, International Conference plays a significant role in why I was able to get the most out of my time abroad. I joined PRSSA exactly a year ago, leading up to the Conference in Austin, Texas […]

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Five Ways to Ensure a Mutually Beneficial Relationship With Your Intern

You’ve sent them their acceptance letter, now what? The point of internships is for students to learn, gain skills one can’t in the classroom and maybe even land a full-time role at the end. But this doesn’t have to be limited to the career-hopeful. Here are five ways to ensure a mutually beneficial internship experience […]

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Group photo of the eight-member conference team for the WVU 2019 Regional Conference

An Open Letter to my Conference Committee

“Never work with your friends,” we’ve all heard it and may have witnessed the horror stories of giving a referral for a friend who turns out to be a less-than-stellar employee or is the furthest thing from a team player. What they don’t tell you, though, is that the people you work with should become […]

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Is the Title “Public Relations” Hurting Your Job Search?

From walking out the doors of your last class, across the stage at graduation and into your long list of job interviews, you come to the workforce with unique skills, fresh perspective, and excitement to hit the ground running with your hard-earned public relations degree. Until you find out it isn’t worth anything. Before you […]

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