Tag Archives | public relations

Five Ways to Ensure a Mutually Beneficial Relationship With Your Intern

You’ve sent them their acceptance letter, now what? The point of internships is for students to learn, gain skills one can’t in the classroom and maybe even land a full-time role at the end. But this doesn’t have to be limited to the career-hopeful. Here are five ways to ensure a mutually beneficial internship experience […]

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Group photo of the eight-member conference team for the WVU 2019 Regional Conference

An Open Letter to my Conference Committee

“Never work with your friends,” we’ve all heard it and may have witnessed the horror stories of giving a referral for a friend who turns out to be a less-than-stellar employee or is the furthest thing from a team player. What they don’t tell you, though, is that the people you work with should become […]

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Is the Title “Public Relations” Hurting Your Job Search?

From walking out the doors of your last class, across the stage at graduation and into your long list of job interviews, you come to the workforce with unique skills, fresh perspective, and excitement to hit the ground running with your hard-earned public relations degree. Until you find out it isn’t worth anything. Before you […]

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Off-screen person holds a gaming controller with a video game on the television screen

Burnout and Gaming PR

As a professional communicator and PR representative for your company, communication goes in many different directions. I believe that it is just as important for you to be an ambassador of the stakeholders in your organization as much as you are a representative of your organization to stakeholders. Please re-read that sentence again if you […]

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MaverickPR travels to New York for Professional Development

Taxis pulled up to the curb and cars honked as they weaved through the narrow streets. Crowds of tourists and businesspeople crossed the bustling intersections, preparing to start their day in the city that never sleeps. For student executives in MaverickPR, the Nationally Affiliated Student-run firm from the University of Nebraska at Omaha, the sights […]

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The Future … It’s Yours to Conquer!

The funny thing about growing up is that you’re expected to take on more and more responsibilities. You get to venture into often uncharted waters in pursuit of “your future.” College studies don’t necessarily prepare you for this. They provide you with the knowledge and the basic skills that will prepare you for that future, […]

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Three Email Tips to Impress the Press

Click. Open Email. Move to Spam. Delete. Next. Click. Open Email. Move to Spam. Delete. Next. It is inbox overload in the first 60 seconds of a journalist’s workday. From follow-ups to bizarre requests, reporters are inundated with messages that most of them are not even interested in covering. Over time, their tolerance fades for wayward story […]

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National Assembly Day-of Competition: No Expectations Leading to High Reward

When I first received the email about the Day-of Competition for National Assembly, I had no idea what I would be doing or whether I even had the skills to participate, but I figured, “Hey, why not?” For the Day-of Competition, we were placed into groups of four to five students from various PRSSA Chapters […]

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Four Things the Kardashians Can Teach Us About Good Public Relations

Love them or hate them, there is no doubt you know them. The Kardashians are America’s most famous family and have become a household name throughout the world. Their million-dollar empire is based solely on one thing — good public relations. The time Kim “broke the Internet.” In 2014, Kim Kardashian graced the cover of […]

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Traditional Public Relations Versus Social Media

There are a lot of people who think public relations is not that important in a company’s or brand’s life. On behalf of every public relations professional, I can say this is one of the biggest misunderstandings with public relations. Public relations works to build mutually beneficial relationships with key publics and works to avoid […]

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