Tag Archives | public relations students

Exploring Diversity in Light of Public Relations

From education to the workforce and beyond, diversity plays a critical role in the world today.  But what are the factors of diversity, and how has diversity changed in public relations over the years? Jason Mollica, public relations and marketing consultant as well as president of JRM Comm, Inc., began his career in television and […]

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How To Incorporate Diversity Into Your Chapter Programming This Month

Happy Diversity Month! During November, PRSSA National will be providing many opportunities to join in on the conversation, but the learning doesn’t stop there. Here are a few ways to incorporate diversity into your Chapter meetings: Be sure to think holistically about diversity. When considering potential programming ideas during Diversity Month, it’s important to first […]

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Time is Key Variable in PRSA/PRSSA Relationship Formula

As we come to the end of PRSA/PRSSA Relationship Month, I think it’s appropriate to look at those factors that hinder a Chapters’ ability to establish and maintain a close relationship with its parent Chapters and offer some thoughts on how to overcome those factors. I don’t know if time is the most important variable […]

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Why You Should ‘Date’ Your Mentor

Where are all the good mentors hiding? There are networking events, but how do you know if the established professional you’re interested in is looking for a mentee, or even ready for a mentorship? There are professional organizations that boast matching programs based on your interests and aspirations, but you’re looking for a deeper connection […]

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October 2014 “Progressions Writing Prompt”

Have you ever wanted to contribute to a blog but were unsure what to write about? Participate in “Progressions Writing Prompts,” a monthly writing exercise and contest held by PRSSA to enhance your skills and have the opportunity to get your personal blog recognized nationally. The October 2014 writing prompt is as follows: “How do […]

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September “Ethics and PRSSA” Twitter Chat Recap

Thank you to everyone who participated in our September 2014 Twitter Chat, “Ethics and PRSSA.” Specifically, we’d like to thank our co-hosts, Vice President of Advocacy Eric Winkfield and Vice President of Public Relations Ethan Parry (tweeting from the @PRSSANational account) for leading the conversation. Join us on Oct. 7 at 9 p.m. ET for the next […]

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How Millennials Can Use Social Media Effectively for Work

We all know most Millennials are social media savvy. Whether you are on the metro, street or at a restaurant, I am sure you have seen a young person updating their status or posting a picture. Did you know social media translates into a needed skill? Some wonder how hard can it be to tweet […]

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Global Trends From the 2014 Cannes Lions Festival

The Cannes Lions International Festival of Creativity is the largest gathering of worldwide advertising professionals, digital innovators and marketers. Every year in June, around 11,000 registered delegates from 90 countries visit the festival to celebrate the best of creativity in brand communication, discuss industry news and network with one another. The seven-day festival, incorporating the […]

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Infographic: 2013-2014 Annual Report

According to prssa.org, each Annual Report “explains the accomplishments of the past academic year and the future of the Society.” The following infographic highlights the 2013–2014 Annual Report, published by PRSSA earlier this summer. Let us know your favorite PRSSA memory from last year in the comments below.

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The Importance of Mentoring Millennial Minority Students

Fewer than 20 years ago, virtually no books were available pertaining to the topic of workplace diversity. Journal articles on the topic were just as rare. Today, things have changed considerably. Hardly a day goes by that a national newspaper, magazine, blog or social media site doesn’t run a story on an aspect of the […]

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