Tag Archives | PRSSANA

The Art of Conflict and Crisis [National Assembly Recap]

Session: Special Session: The Art of Conflict and Crisis and Spring Exhibition Presenter: Dr. Raquel Perez, Aileen Izquierdo, and Heather Radi–Bermudez Recap: At the beginning of the session, the presenters clarified the difference between a conflict and a crisis. A conflict is the inevitable incompatibility of goals while a crisis jeopardizes an organization’s reputation. The […]

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What it Takes to Lead Change Effectively in an Organization [National Assembly Keynote Recap]

Session: Leading Teams Through Change and Transition Presenter: Victoria Trapp, Global Transition Manager, Nike Inc. Recap: Change is inevitable, but with the help of Nike Global Transition Manager Victoria Trapp, you can get through it smoothly and come out the other side energized and excited to move forward. Trapp spoke about recognizing the importance of […]

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Authentic Leadership: Instilling Passion and Ensuring a Legacy [National Assembly Session Recap]

Session: Peer Leadership: Today a Leader, Tomorrow a Legacy Presenter: Robert “Pritch” Pritchard, APR, Fellow PRSA, PRSSA National Faculty Adviser; David Lee Watta, PRSSA Vice President of Regional Conferences; Dea Pennington, PRSSA Vice President of Professional Services; Laura Daronatsy, PRSSA Publications Editor in Chief Recap: Attendees of this session participated in a leadership style quiz, […]

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Make an Impression at a National Level [National Assembly Session Recap]

Session: Guiding Your Chapter to the National Level Presenters: Bonnie Upright, APR, PRSA Board Liaison, Senior Vice President of Olympus Foundation Management; Jordan Paquet, PRSSA Vice President of Member Services; Ethan Parry, PRSSA Vice President of Public Relations; Jonathan Hill, PRSSA Vice President of Career Services Recap: Guiding your Chapter to the national level is […]

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Four Types of Students Who Should Attend National Assembly

This March, public relations students representing PRSSA Chapters from across the Americas will travel to Portland, Oregon, for the PRSSA 2015 National Assembly. At this annual event, members gather to make decisions about the future of the Society, elect a new National Committee and review the Bylaws. The Assembly draws in a smaller, more intimate […]

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