Tag Archives | PRSA

How to Kick-Start a Relationship with Your PRSA Sponsor Chapter

The dynamic nature of the public relations profession, coupled with the current market saturation of recent and soon-to-be graduates, requires that students go above and beyond to create meaningful connections and make themselves stand out. One of the most valuable benefits of PRSSA membership is the opportunity to befriend and learn from local PRSA professionals. […]

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Life After College: Ensuring a Smooth Transition to the Workforce

This article originally appeared in the September issue of Public Relations Tactics. “It used to be that you’d go to college, maybe go to graduate school and you’d be done — along with some professional development along the way,” said “There Is Life After College” author Jeffrey J. Selingo. “But now, you have to constantly be […]

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3 Tips for Getting Your Chapter Involved in Ethics Month

Ethics are the backbone of our Society and profession. As students and rising professionals, we have a responsibility to ourselves, our co-workers and our clients to live up to the standards of a values-based profession. By investing time and energy in ethics-related programming for our classrooms and workplaces, we are properly preparing the next generation […]

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National Conference Twitter Chat Recap: Countdown to Conference

Thank you to everyone who participated in our 2016 National Conference Twitter chat. Specifically, we’d like to thank our co-hosts, National Conference Coordinator Hannah Riffle (tweeting from @h_riff) and Vice President of Public Relations Josh Lachica (tweeting from the @PRSSANational account) for guiding the conversation. Please be on the lookout for next month’s Twitter chat! [View the […]

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The Benefits of Joining PRSA

The transition from college to the real world can be really scary You now have to worry about paying bills,  finding a full-time job in your desired career field — the list goes on and on. One of the most valuable resources for young public relations professionals during this time is PRSA — PRSSA’s parent […]

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PRSA Grant Funds Diversity in Public Relations Initiative

For the third consecutive year, the PRSA Foundation has awarded a grant to DePaul University and Midtown Center for Boys to encourage Chicago minority high school students to pursue a career in public relations or journalism through a seven-week intensive apprenticeship. As part of this program, students produce several issues of a newspaper called the […]

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Recognize Diversity Through #HumansofPRSSA

Growing up, I remember one of my family’s favorite games to play at the dinner table was “the person game,” commonly known as Guess Who. The game starts with a single player thinking of a person while other players ask yes or no questions to try and discover the identity of the person the player […]

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7 Steps to Help Build Your Network

Networking plays an important role in public relations. Being good at networking can help land you your next job, gather information about an industry or introduce you to professionals who can offer advice about advancing your career. Here are seven ways to help improve your networking skills. 1. Attend as many events as you can. […]

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Coffee and Networking: A Match Made in Public Relations Heaven

If there is one thing that new public relations professionals and college students know well, it is coffee. Coffee is the fuel that helps us wake up and power through our busy days of social media managing, press release writing and event planning. It is rare to find a public relations person without their favorite […]

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#ThisIsPublicRelations: A Still Evolving Definition

When I announced long ago that I was leaving a newspaper reporting job to enter public relations, my mother cried. She was happy to hear about the sizable pay raise, but she had difficulty explaining public relations to her friends who had become accustomed to my daily bylines. I must admit that I didn’t have […]

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