Tag Archives | pr

Public Relations Lessons Learned from ‘The Bachelorette’

Only weeks ago, nearly six million viewers tuned in for the 2017 season premiere of “The Bachelorette,” on ABC. Nearly six million viewers watched as the beloved Rachel Lindsay met 31 suitors – one of whom could be her future husband. I am not ashamed to say: I love watching “The Bachelor” and “The Bachelorette.” […]

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Prepare for the School Year Ahead

Ah, summer. A time all college students look forward to — dreaming of summer days at the pool or beach and the joys of having no class for three months. These three months give students an ample amount of time to look back at the previous year and to get ready for the school year […]

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Running Into the Public Relations Industry

School, internships, friends, family and life are not always easy and often must to choose between the difficult path or the easy one. Most would choose what is easy because it requires less time and effort — but where is the reward in that? Oftentimes people will tell you to choose the easy way because, […]

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Social Media Listening: What Is It and How It Can Boost Customer Loyalty

Think about the last time you tweeted at a company or commented on a brand’s Facebook post. Chances are you waited for a response, one that you may or may not have received. Was that experience enjoyable? Did the brand provide any additional value? These are the types of conversations where social media listening comes […]

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What I Know About PR Now

Before I began my major in public relations, my knowledge of the industry stemmed from what I had seen from television shows such as “Sex in the City” and “Scandal”. From these shows, I learned that public relations is a solution-orientated field with fabulous, strong and independent women. These were the women who worked in […]

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February Monthly Reading Round-Up — Social Responsibility, Journalism Fights for Survival, Love Letter to Millennials, Super Bowl LI

It’s been a busy month to say the least, which makes it difficult to stay on top of industry news and trends. Luckily for you, the Progressions Monthly Reading Round-Up is here to help fill you in on what you may have missed. Below are eight interesting articles from this month. How to Weave Social […]

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William B. Marks, APR, Fellow PRSA: A Mentor and Trailblazer in PR

This article is part of a mini-series celebrating the first-ever Black PR History Month, showcasing individuals of color and the influence they’ve had on the public relations industry. Read more here. William B. Marks, APR, Fellow PRSA, is a mentor, champion for education and trailblazer for the public relations industry. With over 30 years in the […]

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How Your PR Skills Can Help You Plan Your Next Event

  One of the best parts about studying public relations is becoming equip with an array of skills that transfer into several different business areas. One of these areas is event planning. Whether you work as a public relations professional for a nonprofit, agency and everything in between, you will most likely come across a […]

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City Series: Getting Connected to the Public Relations Scene in Atlanta

Atlanta has a history of reinventing itself, and right now it’s a sprawling city with a very diverse population. This fall, Atlanta will also be home to both the PRSA International Conference and PRSSA National Conference. It’s a great opportunity to check out all the jobs, sample the exciting lifestyle and learn how to network […]

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Six Ways to Start Off on the Right Foot at Your Summer Internship

Early mornings, long days, quick lunch breaks and a whole slew of other things you didn’t expect. That’s right; you’re an intern now and no longer can you strategically schedule your classes so you don’t have to get up until noon. Internships come in all shapes and sizes. In other words, all internships are different. […]

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