Tag Archives | online presence

Your Brand, Your Story: The Importance of Personal Branding

Some of the best-known brands tell a story. From Nike’s iconic swoosh that motivates us to push harder to McDonalds’s tagline that reminds us we’re “lovin’ it,” sometimes the most well-known brands are represented more by their stories than the products they sell. What if I told you the same branding principles apply to you […]

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So You Want to be a PR Pro?

Attending  “So You Want to be a PR Pro?” was very exciting for me as a California State University at Fullerton student.  Having had such an incredible experience at our previous activities, my expectations were high. Sink or Swim -– Pitching Like a Pro The first segment, “Sink or Swim” offered several incredible options, making […]

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PR Advanced: Be the Change

Nearly 150 students attended Boston University’s Regional Activity, “PR Advanced: Be the Change,” and inspired themselves to be the change in the public relations field. Attendees heard from amazing speakers at companies such as IBM and MTV, and agencies such as APCO Worldwide and Burson-Marsteller. First Keynote — Jon Iwata, Senior Vice President of Marketing […]

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