Tag Archives | globalization

The First PRSSA International Regional Conference in Lima, Peru

Greetings from the first ever PRSSA International Regional Conference in Lima, Peru! This conference, held from April 19-20, was one that truly embodied the South American spirit while maintaining public relations principles. From the technological set up, to the Peruvian style lunches, to the presenter tables set up outside the conference theytruly delivered a conference […]

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Public Relations Practice Beyond Borders

“Organizations need to look at the world as if they were standing on the moon,” is a quote from a U.S. student participant in the 2010 IBM Future Leaders Study suggesting globalization is a vital part of the current global economic environment. According to an April 2010 article in The New York Times, the term […]

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