Tag Archives | education

Do Yourself a Favor

What do a seasoned professional, a novice practitioner and a college student all have in common? They can all benefit from having a . Whatever stage you’re in your career and whatever your age, you can always gain from the knowledge others have to offer. It’s important to have someone invested in your career success […]

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The Psychology of Public Relations

People ask me many questions about majoring in both public relations and psychology: What do those two have in common? Aren’t those both easy majors where you can only go to graduate school before finding a job? The two fields play into each other more than many people realize. Psychology is an important tool to […]

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Unique Minors for a Standout PR Resume

You’ve made it into your school’s public relations program — congratulations! Now it’s time to plan your classes and schedule to make sure that you graduate with the right skills and internship experience. Enrolling in a minor can give you valuable skills from your undergrad experience. But why is it important? Do employers care about […]

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Making The Difference

When we are about to graduate, we start to ask ourselves: what am I going to do from now on? As members of PRSSA, the answer to that question is public relations. But once we start college to become a professional, we realize that studying isn’t enough. Even though authors, such as Wilcox, Bernays or […]

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Books Every PR Student Should Read

With the PRSSA 2017 National Conference approaching, I have been giving a lot of thought to what clothes I will take, how many resumes I will print and what books I will bring to read on the plane. I love to read and have been trying to squeeze time in to read books relevant to […]

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Let’s Talk Public Relations Certificate

As a diligent public relations student nearing graduation, you’ve likely served as a member in your PRSSA Chapter, completed an awesome internship at a local agency and have maybe even done your share of networking at industry conferences. But it’s no secret how competitive the entry-level job market can be. You’ve put yourself ahead of […]

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Master’s Degrees And Opportunities: Measuring The Value Of An Advanced Degree In Communications

We’ve all seen it, read it— “Bachelor’s Degree or equivalent experience required”— it is the cornerstone of the qualifications section of the majority of job postings. We can clearly see the value of an undergraduate education as we peruse job boards for our next opportunity, that much is undeniable in today’s corporate economy. However for […]

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Preparing for APR — Starting Now!

Grab your phone. Set a reminder for five years from today: “APR time! I can do it!” The APR or Accreditation in Public Relations is a voluntary certification program for public relations professionals. The distinction of those three letters after your name sets you apart as a PR pro who has demonstrated broad knowledge, experience […]

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PR in Campus Activities

Clubs and organizations are forums where students have the ability to nurture their public relations skills. Different clubs and organizations provide students the opportunity to become involved in areas that interest them. For example, a student wildlife club in college facilitates the interests of students that have a passion for nature. Eventually, students can establish […]

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Why I Chose to Master

I chose graduate school because my university didn’t have a public relations track or major in its undergraduate curriculum. I discovered a passion for PR after doing an internship with a local nonprofit organization. A few other factors that contributed in my decision to pursue a master’s degree were: time, opportunity and cost. I decided […]

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