Tag Archives | communications

The Importance of Being Yourself in Corporate Communication [National Assembly Recap]

Session: Farewell Meeting and Keynote Address Presenters: Emma Finkbeiner, PRSSA 2016–2017 National President; Ty Rogers, Director of Corporate Communications, Amazon Recap: Delegates and non-delegates of PRSSA waited all weekend to hear from Ty Rogers, director of corporate communications at Amazon. Students wanted to know Rogers’ path, why he went the corporate route within public relations […]

Read full story · Comments { 0 }

Determining the PR Niche for You

Public relations students are taught many things in the classroom: how to craft the perfect news release, what to do when a crisis occurs and how to remain professional on social media. Students are often left on their own to determine what section of the industry they will enter — nonprofit, education, entertainment, crisis, healthcare […]

Read full story · Comments { 0 }

The Facts About ‘Alternative Facts’

The foundation of good public relations is facts. Facts do not bend, they do not break, and above all else, they are not fiction. Kellyanne Conway, former campaign manager and current counselor to President Donald Trump, recently referred to comments made by press secretary Sean Spicer as “alternative facts.” Spicer denounced news accounts that attendance […]

Read full story · Comments { 0 }

How to Network When Meeting People Is Your Biggest Fear

Do you get anxious when you’re in public? Do you fear meeting new people and imagine the awkward silence, how you’ll end up saying something wrong, or else? Do you prefer to avoid communication and the chance of rejection? If that’s you, you’re not alone. If you’re a bit shy, aren’t a people person, are […]

Read full story · Comments { 0 }

Internships: A Necessity for All PR Majors

As public relations majors, having experience is key. Without an internship — or two — under your belt you may find yourself struggling to find a job after graduation. The experiences provided through an internship are invaluable, and oftentimes the skills you build can’t be learned in a classroom. Searching for and securing internships early […]

Read full story · Comments { 0 }

Using Sports as a Motive for Change [National Conference Recap]

Session: Opening Keynote Address Presenter: Allison Melangton, senior vice president, Hulman Motorsports Corporation Recap: You might not think that knitting and the Super Bowl go together, but Allison Melangton would disagree. Melangton, who currently works for Hulman Motorsports Corporation, has spent her career using sports as not only a method of entertainment, but also a […]

Read full story · Comments { 0 }

Taking a Tour of Indy [National Conference Recap]

Event: Career Tours Organization: Visit Indy Recap: Career Tours are one of my most anticipated events of the PRSSA National Conference, and today was no exception. I had the opportunity to spend a couple hours today networking with Visit Indy Communications Coordinators Morgan Snyder and Lisa Wallace. Visit Indy is a tourism-based public relations organization. […]

Read full story · Comments { 0 }

September Monthly Reading Round-Up — Making Ethically Sound Decisions, Secrets of Great Communicators, Get-Out-The-Vote, Interview Follow Up

September flew by, and the PRSSA 2016 National Conference is right around the corner. Before heading to Indy, make sure you’re up to date on the latest industry news and trends by reading the Progressions Monthly Reading Round-Up. Below are eight article you may have missed this month: 1. Tough Situations: Making Ethically Sound Decisions in […]

Read full story · Comments { 0 }

July Monthly Reading Round-Up — Earn Media From Influencers, Excuses That Don’t Fly in the Workplace, Tools for Communicators

Another month has passed, and it’s crazy to think the fall semester will begin in just a few short weeks. Here are eight articles you might have missed in July. 1. Millennial-Friendly App Bumble Delves Into PR Territory Author: Kevin Allen Publication: PR Daily Bumble, a dating app that requires women to start the conversation, is […]

Read full story · Comments { 0 }

How Disney Handled Their Crisis During a Celebration

June 2016 was supposed to be a successful month for the Walt Disney Company. With the opening of the Shanghai Disney Resort and a new attraction featuring the popular animated film Frozen, Walt Disney Company employees planned to celebrate. Unfortunately, June turned into more of a disaster than a celebration. Since the Orlando, Florida, theme […]

Read full story · Comments { 0 }