You’ve Completed Your Internship: Now What?

Internships are pivotal steps towards landing the job of your dreams. As public relations students, we need to take full advantage of different internships, extracurriculars and volunteer opportunities. If you’ve recently completed a summer internship, you are probably wondering what to do next. Remain connected with your previous colleagues. One of the most important ways […]

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Never Stop Until You Make It

I remember one day asking myself, is it really important to believe in myself to be able to accomplish my dreams? And a short answer to this question is yes! My name is Steve Munoz and I am a Mexican-American first-generation student majoring in public relations with a minor in Teaching English to Speakers of […]

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The Meaning of PR

When I immigrated from El Salvador five years ago and became a first-generation student in Los Angeles, I never thought I would pick public relations as a career. But looking back, that was the path I wanted to follow all along but did not think I could chase. I was always attracted to communication, science, […]

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September Twitter Chat Recap- #PRSSAEthics

As part of PRSSA’s ongoing Ethics Month celebration, recently students and professionals alike engaged in our latest Twitter chat “Uphold Values: Ethics in Public Relations”. This Twitter chat, hosted by PRSSA National and Rachel Kimmel, PRSSA national vice president of professional development, started discussions around the ethical dilemmas that current-day PR pros face along with […]

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How The PRSA Code of Ethics Guides 6th Street Public Relations

Getting to be one of the only two PRSSA Nationally Affiliated and award-winning Student-run Firms in California does not happen overnight. At 6th Street Public Relations, we adhere to standards of PRSSA. Ethics Month is important for us because it is a reminder of our ethical responsibilities as an agency and public relations professionals. Throughout […]

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Generalization or Specialization? How to Determine your Professional Path

“Jack of all trades, master of none.” This phrase’s meaning has shifted since its origination in the late 16th century. During that time period it was virtually an insult, whereas today we admire people who can do almost anything. However, the question arises: should I learn as many skills as I can or should I […]

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How TikTok Has Changed the Way We Do Public Relations

TikTok has been taking the world by storm within the past year, and many creators have figured out ways to use the app to their advantage. Creators have been using this app to promote themselves and their future projects. These videos of self-promotion then pop up on many people’s “For You” pages within the app, […]

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Working for your Dream Brand In College- Haley Elizabeth Williams x PINK

One of the great things about a career in public relations is the ability to work with some of your favorite brands as you help them on their next chapter. For many of us, working for our dream brands may seem like a far-off career goal. For others, like Haley Elizabeth Williams, a senior at […]

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Exposed and Blessed

In the process of attaining my public relations degree, I’ve been exposed. Not in the way you’re thinking, though. The public relations program at Central Michigan University requires a diverse course load. My classes include graphic design, journalism, broadcasting and even business. I’ve learned how to work and be comfortable in Adobe Creative Cloud applications […]

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PR News Recap- August 2020

August 2020 is upon us. Students are heading back to class, Wendy’s is podcasting, TikTok might be banned, IKEA is forgetting to check their ad copy and KFC is no longer “Finger Lickin’ good.” The August 2020 edition of PR News Recap from PRSSA is here, this time featuring recaps from members of the Publications […]

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