The University of Florida Chapter of PRSSA partnered with The Agency at UF and UF Ad Society to create the first Brand Bowl on Super Bowl Sunday. The purpose of the Brand Bowl was to analyze the trustworthiness of the Super Bowl advertisements. For these students, it was more than a sporting event; it was […]
Archive | Writing SkillsRSS feed for this section
Test your knowledge with our latest quiz! – Emma Ingram is the 2018-2019 Publications Editor in Chief for PRSSA National. Previously she was the Vice President and Chapter president at American University PRSSA. Follow her on Twitter or connect with her on LinkedIn.
With the holidays behind us, it’s time to begin a new year filled with opportunities and motivation. Luckily, if you’re a young, rising PR professional, you’ve come to the right spot. Below I’ve laid out a handful of products and services that I believe every young professional should invest in to take their career to […]
Writing a communication plan is standard for public relations practitioners. A communication plan serves as a blueprint for how one will implement a campaign. It takes careful planning to construct and attention to detail before implementing. This is also the case when composing a puzzle. To begin, a practitioner has to have a client to […]
Over the years, social media has slowly become one of the most critical aspects of public relations. Most people, no matter their age, has at least one social media account. Social media is now the way to reach a large group of people; however, there are specific things to keep in mind when making PR […]
You are probably wondering what is so valuable about Chapter News and more importantly, why your Chapter should submit a release? Chapter News is not only underutilized but unfortunately often undervalued and goes unnoticed on the behalf of students. Many students are often unaware of the fact that they have the opportunity to submit their […]
Test your knowledge with our latest quiz! – Elizabeth Frenaye is a senior studying public relations and strategic communications, with a focus in event management, as well as international studies at American University. For her chapter of PRSSA, she is the service director and in charge of the Bateman Competition.
Test your AP Style knowledge with our latest quiz! – Elizabeth Frenaye is a senior studying public relations and strategic communications, with a focus in event management, as well as international studies at American University. For her chapter of PRSSA, she is the service director and in charge of the Bateman Competition.
Test your AP Style skills this month with our latest quiz!