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Success Stories of Corporate Social Responsibility [PR in Peru; RC Recap]

Session: Success Stories of Corporate Social Responsibility Presenters: Milagros Zamudio (Member of the Stakeholder Council of the Global Reporting Initiative) Miguel Narváez (Head of CSR and Sustainability at Cencosud) Leyla Perea (Head of the Fundación Telefónica Volunteers programme) Ricardo Cuba Garcia (General Manager of CTC Consultants) On the last day of the Conference, we had the […]

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Communication in Government: Our Role in the State [PR in Peru, RC Recap]

Session: Communication in Government: Our Role in the State Presenter: Estela Roeder, Consultant in Strategic Communication Recap: Estela Roeder began her presentation by talking about the function that the communicator has in the State. She proposed this question, “Do we communicate to govern or do we govern to communicate?” She emphasized the development of communication […]

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Public and Cultural Diversity [PR in Peru; Regional Conference Recap]

Session: Public and Cultural Diversity Presenter: Isabella Falco, Director of Communications and Country Image at PromPeru Recap: They say that everything has a history and a legacy that transcends further than oneself. Peru has it too. Behind its name, there are hidden legendary places, mythical history and exquisite gastronomy. These are several reasons why Isabella Falco, […]

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The Profile of Public Relations in Peru [PR in Peru; Regional Conference Recap]

Session: The Profile of Public Relations in Peru Presenter: Patricia Bobadilla, Professional Adviser of PRSSA Universidad de San Martín de Porres (USMP) Recap: Patricia Bobadilla, professional adviser of the Peruvian Chapter of USMP, opened the meeting reminiscing about different public relations definitions created by well-known authors and practitioners. She concluded that the discipline has an […]

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Personal Branding [PR in Peru; Regional Conference Recap]

Session: Personal Branding Presenter: Nadia Castro Delgado, Internal Communication Leader Recap: In an era where humans enjoy having the same attributes, individual promotion is the ideal technique to show the world your unique and different self. What we want to be (the inside self) in addition to external perception (the outside self) will result in […]

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The First PRSSA International Regional Conference in Lima, Peru

Greetings from the first ever PRSSA International Regional Conference in Lima, Peru! This conference, held from April 19-20, was one that truly embodied the South American spirit while maintaining public relations principles. From the technological set up, to the Peruvian style lunches, to the presenter tables set up outside the conference theytruly delivered a conference […]

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An uncommon commonality between coordinators inspires STEMulate PR Regional Conference

This March, North Carolina State PRSSA and UNC-Chapel Hill PRSSA are co-hosting a Regional Conference in Raleigh, North Carolina. The conference theme, which focuses on the science, technology, engineering and math (STEM) fields, was inspired by what is known as the Research Triangle region (Raleigh-Durham-Chapel Hill). Research Triangle Park was founded and designated as a […]

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Why your Chapter Should Host a PRSSA Regional Conference

“My favorite thing about hosting a Conference was the opportunity to get students in the region together and let them experience a Conference,” said Wade Draper, Utah Valley University PRSSA Chapter President. “Many don’t get to go to National Conference, so it was great to give them that experience.” Networking is the backbone of any […]

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Why You Should Attend a PRSSA 2017 Regional Conference

Regional Conferences are one of the greatest benefits offered by PRSSA. The experience for hosting an event of that caliber is great for the Chapter, but the perks of attending are even better. Attending Regional Conferences provides unique professional development and networking opportunities. Similar to the PRSSA National Conference, Regional Conferences provide unique insight to […]

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Green Bay, Cincinnati, Waynesburg — April Regional Conference Preview

The end of the school year is coming, and now is your last chance to go to one of the PRSSA 2016 Regional Conferences. From sports to community engagement to our caffeine addictions, there are topics for everyone at each conference. The last three conferences all take place during the second weekend of April, so […]

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