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PRSA General Session [National Conference Recap]

Session: PRSA General Session Presenter: Morgan Spurlock, Recap: To be a good storyteller, “You have to be ready and willing to take criticism,” Spurlock said as he showed photos of him as a 10-year-old ballet dancer, growing up in West Virginia. The second thing you need to be a good storyteller according to Spurlock is […]

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Dr. F.H. Teahan Award for PRSA/ PRSSA Relationship

The Dr. F. H. Teahan Awards in PRSSA honor Chapters for outstanding performance in various categories. These are considered some of the most coveted awards by PRSSA Chapters. The Dr. F.H. Teahan Award for PRSA/PRSSA Relationship is no different. I had the opportunity to talk to the current Chapter Presidents of the 2016 and 2017 […]

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Do’s and Don’ts of Connecting with your Sponsor Chapter

Do have them look over your résumé, business cards and portfolio. I have asked professionals from my local PRSA Chapter multiple times to glance over my résumé and business cards, especially when I was new to PRSSA and was trying my best just to get my bearings. Don’t be embarrassed to do the same! It […]

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Seven Tips for Connecting With PRSA at National Conference

Welcome to Boston! You’ve traveled from near and far to learn from incredible speakers, make memories with old and new friends and expand your professional network. If you didn’t already know, October is also PRSA/PRSSA Relationship Month. The PRSSA National Conference is a great time to connect with PRSA because the PRSA International Conference is […]

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Transitioning from PRSSA to PRSA

Throughout one’s college career, it is important to seek opportunities for advancement outside of academia. One avenue is joining pre-professional organizations to gain experience and learn to get a peep into what the professional world is like. Transitioning to PRSSA’s professional organization, PRSA, provides a more realistic immersion into professional practice as students get to […]

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Preparing for APR — Starting Now!

Grab your phone. Set a reminder for five years from today: “APR time! I can do it!” The APR or Accreditation in Public Relations is a voluntary certification program for public relations professionals. The distinction of those three letters after your name sets you apart as a PR pro who has demonstrated broad knowledge, experience […]

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How to Get a Mentor

Everyone needs a mentor. There is no doubt that mentorship has positive lift for young and old, job seekers and career ladder climbers, students and teachers, managers and individuals. I have often argued that not only are mentors valuable, but a variety of mentors is perhaps the best path to objective, savvy and smart advice […]

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Professionals and Students Make Champions for PRSSA a Two-Way Street of Mutual Career Benefits

One of my earliest career mentors (who also influenced my career-long involvement in Champions for PRSSA), David Bicofsky, taught me early on that effective mentoring is a two-way relationship between mentor and protégé. Thirteen years ago, we even co-wrote a Public Relations Tactics article on the subject, “Two Sides of the Mentoring Process,” wherein we […]

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We Are the Champions … for PRSSA: Interactive Website and Digital Directory is Launched

When students ask me what my favorite benefits of PRSSA are, I usually have a hard time choosing only a few. In my fourth year, and serving as National President, I’ve taken advantage of nearly every benefit the Society has to offer. But there is always one I make sure to emphasize — the Champions […]

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How to Kick-Start a Relationship with Your PRSA Sponsor Chapter

The dynamic nature of the public relations profession, coupled with the current market saturation of recent and soon-to-be graduates, requires that students go above and beyond to create meaningful connections and make themselves stand out. One of the most valuable benefits of PRSSA membership is the opportunity to befriend and learn from local PRSA professionals. […]

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