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50 Things to Do in the Next 50 Days to Prepare for #PRSSANC

With #PRSSANC officially 50 days away, it is time to start preparing for your trip to Boston! Check out these 50 things you should do in the next 50 days before Conference begins. Review the program online. Pick your “can’t miss” sessions. Follow speakers on social media. Plan your outfits — business professional and casual! […]

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Q&A with National Conference Speaker Adam Ritchie

Adam Ritchie, Principal at Adam Ritchie Brand Direction, is one of the featured speakers who will be at the PRSSA 2017 National Conference this October. Adam’s session, Invention in PR, will cover breaking the rules, creating new communication vehicles and even coming up with the product. Learn to run a campaign across multiple industries and […]

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How to Make the Most of the PRSSA 2017 National Conference

The PRSSA National Conference is one of the best ways to enhance your education, broaden your professional network and launch your career. This year, the Conference will be in Boston Oct. 6-10. The first thing you can do to take advantage of all the Conference has to offer is register by Sept. 8. You can […]

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Fall into Boston at the PRSSA 2017 National Conference

In addition to growing professionally, the  PRSSA 2017 National Conference is the perfect opportunity to explore a new city. This October, the National Conference will be hosted in Boston, Massachusetts. Boston has a number of activities to enjoy year round but fall is arguably one of the best times of year to enjoy the city. […]

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Boston: America’s Walking City

Known as America’s Walking City, Boston will be home to the largest gathering of public relations students at the PRSSA 2017 National Conference spanning from Oct. 6 through Oct. 10. Lucky for attendees, the venue for the Conference, the Boston Park Plaza, is located in the center of the city, so some the city’s most […]

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Meet the Living Legends [National Conference Recap]

Session: Meet the Living Legends of Public Relations Presenters: Bridget Coffing, chief communications officer, emeritus, McDonald’s Corporation; Mike Fernandez, global chair of corporate and financial practice, Burson-Marsteller; Moderator: Brian Price, digital marketing manager, Starwood Retail Partners Recap: Bridget Coffing and Mike Fernandez are two accomplished business professionals who both pushed through diversity boundaries in the […]

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How to Write a Killer Job Application [National Conference Recap]

Session: How to Write a Killer Job Application Presenter: Danny Rubin, vice president, Rubin Communications Group Recap: In this session, we learned ways to make ourselves look better to employers when submitting a job application, cover letter, etc. The session was informative, interesting and engaging, and provided lots of great tips and tricks. Rubin told […]

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Guiding Leaders and Uniting Firms and Chapters [National Conference Recap]

Session: Chapter Development Session: Drake University, “Not the Boss of You: A Guide to Leading Leaders” and Ohio University, “Two Halves of a Whole: Uniting Firms and Chapters” Presenter: Drake University and Ohio University Recap: Drake University spoke about their own Chapter struggles and what it takes to be a good leader. They walked through […]

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Knowing What to Say: A Political Guide to Public Relations [National Conference Recap]

Session: Knowing What to Say: A Political Guide to Public Relations Presenters: Anne Hathaway, president, Hathaway Strategies; Jane Jankowski, communications director, Hathaway Strategies Recap: Political public relations is a dynamic section of our industry. A winning campaign requires risks in strategy and a commitment to its foundation — the key issues and the candidate’s reason […]

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Becoming the Intern Guru [National Conference Recap]

Session: Become the Intern Guru Presenter: Lauren Berger, Intern Queen Recap: Lauren Berger isn’t called the Intern Queen for nothing. During her college years she completed 15 internships. Don’t worry though, she reassured the audience you don’t need so many to be successful. She’s just, as she so lovingly puts it, “psychotic.” Berger describes how […]

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