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Keynote Speaker, Scott Thornburg, APR [Leadership Rally Recap]

On the last day of PRSSA’s Leadership Rally, all attendees heard from Scott Thornburg, senior counsel to the PRSA National Board of Directors. Currently, Scott lives in San Francisco, CA and is the Senior PR Manager at Sojern. Sojern is a big-name travel data company that utilizes programmatic buying and machine learning technology. First, Scott […]

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50 Leadership Tips From the Plank Center

This past July, I had the pleasure of traveling to Chicago, Illinois, to attend the Plank Center Board meetings at the Union League Club. The Plank Center sponsored this year’s Leadership Rally for Chapter presidents and firm directors as well as the Living Legends Panel at National Conference, as it continues to further the work […]

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Strive to Be a #Leader, Not a #Boss

Close your eyes and think of the best supervisor you have ever had — did they take time to explain a project to you? Did they listen to you? Did they encourage you? Or were they critical, defensive and quick to place blame on others? The difference between these two people — one is a […]

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3 Things that Make Leadership Rally Worth Your Time

You’ve turned in your final assignment. You’ve broken a sweat packing up your dorm or apartment and moving out. You’ve said goodbye to your college friends for the summer, as everyone heads their own way for the next few months. What’s next for a savvy public relations student leader like yourself? PRSSA Leadership Rally, of […]

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Planning For Success: Resource and Transition Training [National Assembly Recap]

Event: Planning for Success: Resources and Transition Training Presenters: Gary Bridgens, Vice President of Chapter Development Jenn Shafer, Vice President of Regional Conferences Veronica Mingrone,Vice President of Professional Development Heather Harder, Immediate Past President Tina McCorkindale, APR, National Faculty Adviser Recap: A panel of PRSSA National Committee members along with their National Faculty Adviser explained […]

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Talent Development: How to Uplift Future Leaders [National Assembly Recap]

Session: Talent Development and How to Uplift Future Leaders Presenter: Bonnie Upright APR, PRSA Board Liaison Joshua Gordon, Vice President of Member Services Victoria Lewis, Vice President of Advocacy Sarah Johnson, Vice President of Professional Development Gary Bridgens, Vice President of Chapter Development Recap: On her first day on the job at an agency, Bonnie […]

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3 Powerful Ways to Kick-Start Your Chapter’s Year

Whether it’s working with a new client or joining a new team, I’ve learned that the way you start has a lot of influence on the rest of the experience. The same applies to your upcoming PRSSA year. How you start will have an impact on the way it progresses, and ultimately, what you get out […]

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Lessons on Leading: A Perspective From the 2015 Leadership Rally

On a Friday morning in May, I stepped onto a plane in Memphis, Tenn. bound to Phoenix, Ariz. in an effort to learn more about leadership. I was headed to attend the PRSSA 2015 Leadership Rally in Scottsdale, Ariz. I was fortunate enough to be among the 100 plus incoming Chapter presidents in attendance. As […]

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Report Reveals Gap Between Leaders and Followers: How Young Professionals Can Close It

There is a wide gap between how public relations leaders feel they are doing and how their followers feel they are doing, according to a recent survey conducted by the Plank Center for Leadership in Public Relations and Heyman Associates. In an article, the Plank Center explained what executive leaders can do to ease this […]

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Four Lessons on Perfecting Peer Leadership

Peer leadership comes with a unique set of challenges. Unlike in the professional world, almost everyone you are leading is within one to four years of your age. At times, you may question your authority to be giving orders or running meetings. The best advice I can offer is to consider yourself a partner — […]

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