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How to Apply for a Job Even If the Company Isn’t Hiring

This article originally appeared on THE TEMPLATE. Typically, you apply for the positions you find on job boards and company websites. What if you discover a company you love but find it’s not hiring — or at least not hiring a position relevant to your skills? I recommend you should do the unusual: apply even […]

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Life After College: Ensuring a Smooth Transition to the Workforce

This article originally appeared in the September issue of Public Relations Tactics. “It used to be that you’d go to college, maybe go to graduate school and you’d be done — along with some professional development along the way,” said “There Is Life After College” author Jeffrey J. Selingo. “But now, you have to constantly be […]

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Intern Talk: How to Network on Your Campus

We hear it everywhere we go: learn to network. Networking is a skill that builds relationships, provides opportunities for mentorship, initiates connections and possibly leads to internships or job openings. You can network at events like PRSSA National Conference or even in line at the grocery store. Networking happens everywhere and anywhere — including your […]

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Intern Talk: How to Maintain Relationships Formed During Your Internship

The internship has ended, you’re back on campus and classes have begun — now what? The transition can be a challenge, but it’s crucial when it comes to bridging the gap between relationships formed during the internship and maintaining your network. I chatted with Lori Crabtree, senior communications specialist at Southwest Airlines, about the best […]

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Sales: The “S” Word Every PR Professional Should Be Using

Let’s talk about the “s word” that every public relations professional should add to his or her vocabulary — sales. Though it may seem like a dirty word for those on the creative side, sales are what keep a public relations agency running. Public relations work is a service bought by clients, and they want […]

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Finding the Right Fit: Which Section of Public Relations Will You Call Home?

Most public relations students are presented time and time again with the same question: What types of jobs are available within the public relations industry?   The options for a successful career in public relations are endless. Therefore, answering this question is complex. Most students aren’t sure what they are most interested in, so taking […]

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Intern Talk: How to Measure Success During Your Internship

So you’re halfway through your dream internship; now what? There are numerous ways to gauge how you are working — thriving — in your internship. The important thing is that you are measuring your work. Whether it’s for a resume, LinkedIn or end-of-internship evaluation, you should keep track of your accomplishments, challenges and goals. Set […]

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5 Things I Learned Working at an Agency

I wish I had a dollar for every time I was told to gain experience at a public relations agency early on in my professional career. I’ve been given this piece of advice by numerous professionals, alumni, advisers and professors since beginning my public relations education … Needless to say, I would have a lot […]

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How to Make the Most of Any Internship

With only four short years to gain the experience needed to enter the public relations profession, the pressure is on for undergraduates to enhance our skills, broaden our networks and determine which path we will take within the industry. Without the pressure of full course loads and extracurricular activities, summer is the perfect time to […]

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How to Stay Involved During the Summer Months Without an Internship

Working as a full-time summer camp counselor is certainly not the same as completing a public relations internship, and neither is completing an online biology course. Despite having a full-time job, taking classes, and participating in other activities, there are many ways you can work on your public relations skills without an internship this summer. […]

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