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Public and Cultural Diversity [PR in Peru; Regional Conference Recap]

Session: Public and Cultural Diversity Presenter: Isabella Falco, Director of Communications and Country Image at PromPeru Recap: They say that everything has a history and a legacy that transcends further than oneself. Peru has it too. Behind its name, there are hidden legendary places, mythical history and exquisite gastronomy. These are several reasons why Isabella Falco, […]

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PRSSA Below the Border

As Vice President of External Affairs, one of my favorite responsibilities is our international Chapter outreach. The Society currently has three international Chapters — Argentina, Colombia and Peru. Each was asked to give a brief summary of what public relations is like in their country and a little bit about their Chapter. I hope that […]

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The Importance of Diversity in the Workplace

Diversity is a word that immediately stirs up an abundance of thoughts when mentioned – especially in today’s society. While there are many wavering thoughts about diversity, it is both important and inevitable in the workplace. Diversity is what sets everything apart. The key to mastering diversity is to embrace it. You are different from […]

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Millennials, Diversity and the Workforce

Millennials, the generation that is just now starting to surface into the real-world and develop themselves as young professionals, are not always understood. I’ve heard millennials called several different things — entitled, lazy, antisocial. Millennials have a negative connotation that they’re the generation that has been handed everything and constantly have their heads in their […]

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What Diversity on Campus Means to You: Kent State PRSSA

It seems like diversity is one of the hottest topics right now — and it should be. It’s important to interact with people from diverse backgrounds whose opinions differ from your own. For the 40,000 students that make up Kent State University’s eight campuses, diversity unquestionably plays an important role. Since the Kent State student […]

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Learning How to C.A.R.E. [National Assembly Recap]

Session: Welcome Reception Presenter: Karith Foster, Founder, The Foster Russell Family Foundation, and CEO, Stereotyped 101, Inc. LLC Recap: Diversity can be a tough topic to talk about, but Stereotyped 101, Inc. LLC CEO Karith Foster doesn’t think it should be boring or painful. She coined the term “inversity,” which is a modern twist on […]

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City Series: Live and Work in Detroit for a High Octane Career

Detroit is a public relations professional’s playground. As a native, I’m happy to share the many reasons new professionals should consider opportunities in the ‘Motor City,’ both from a career and quality of life perspective. Because of the large number of Fortune 100 companies, particularly within the automotive industry, the public relations profession has grown […]

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March Monthly Reading Round-Up — Diversity Champions, Teaching Ethics, Oxford Commas, Ad Stunts

Between midterms and spring break, it was tough to keep up with industry news in March. Below are eight interesting articles you may have missed this month. The Power of Conferences in a Social-Media Age Author: Alexandra Samuel Publication: The Wall Street Journal While being on social media at conferences seems like it would disengage […]

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William B. Marks, APR, Fellow PRSA: A Mentor and Trailblazer in PR

This article is part of a mini-series celebrating the first-ever Black PR History Month, showcasing individuals of color and the influence they’ve had on the public relations industry. Read more here. William B. Marks, APR, Fellow PRSA, is a mentor, champion for education and trailblazer for the public relations industry. With over 30 years in the […]

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Black History Months Honors Terrie M. Williams, PR Practitioner and Mental Health Pioneer

This article is part of a mini-series celebrating the first-ever Black PR History Month, showcasing individuals of color and the influence they’ve had on the public relations industry. Read more here. This month celebrates the accomplishments of African-American innovators, visionaries and revolutionaries who have paved the way for modern society’s most impactful advancements. Today we pay […]

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