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Get Busy: The Importance of Time Management in College

Being a part of college athletics is a life changing experience. Along with the countless hours of rehabilitation, athletic advising meetings, conditioning and practice times, it is essential to find “free time” to be involved in extracurricular activities as an aspiring public relations professional. This year, I am working in athletic communications for the Division […]

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Practicing Media Relations: Building Relationships with Your Campus Newspaper

We all know the definition of public relations includes the phrase “building mutually beneficial relationships.” But what does this mean for college students? As members of PRSSA, we have the unique ability to learn about our craft while practicing it at the same time. From exceptional member meetings to guest speakers and agency tours, there’s […]

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How to Make the Most of Your Degree’s Electives

Before every semester, students fret about what courses they need to take to fulfill their degree requirements. Next time you find yourself in this situation, use those extra electives and degree requirements to your advantage by choosing one of these out of the box courses. Screenwriting While this course is typically taken by theater and […]

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Completing the Public Relations Bucket List

Like many students around the nation right now, I can’t believe I’m in my last semester of college. Time sure does fly, but I honestly didn’t feel the clock ticking until I became an active member of PRSSA. As a PRSSA member, I started to learn the things that I will take with me into […]

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Four Lessons on Perfecting Peer Leadership

Peer leadership comes with a unique set of challenges. Unlike in the professional world, almost everyone you are leading is within one to four years of your age. At times, you may question your authority to be giving orders or running meetings. The best advice I can offer is to consider yourself a partner — […]

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Intern Talk: How School Spirit Can Help Long After Graduation

Whether you are reflecting back on freshman year, or heading into it now, the clichés of your college years are the same. You’ll encounter several chants, lanyards galore and let’s not forget the pile of free t-shirts soon to be in your closet. My first semester freshman year was a blur of dorm room posters, […]

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