An uncommon commonality between coordinators inspires STEMulate PR Regional Conference

This March, North Carolina State PRSSA and UNC-Chapel Hill PRSSA are co-hosting a Regional Conference in Raleigh, North Carolina. The conference theme, which focuses on the science, technology, engineering and math (STEM) fields, was inspired by what is known as the Research Triangle region (Raleigh-Durham-Chapel Hill). Research Triangle Park was founded and designated as a […]

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Pitching Best Practices

One of the most nerve-wracking moments in a student’s or young professional’s career is pitching. As young professionals we often have to pitch many things. Think about it — you get to an interview and you are given a sample product that you have 20 minutes to prepare a pitch for the interviewer. Maybe you […]

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Leadership Transition and Building Up The Future Leader — Twitter Chat Recap

View Storify. Thank you to everyone who participated in our  leadership Twitter chat. Specifically, we’d like to thank our co-hosts PRSSA National President (@adcook22) and Vice President of Digital Communication JaCey Yonke (tweeting from the @PRSSANational account) for guiding the conversation. Be sure to join us for next Twitter chat taking place March 13, 2018 […]

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Drop it Like a Squat: Five PR Lessons from Fitness Influencers

If you have an interest, you can bet that there is an Instagram influencer or two that share it. For me, that interest is fitness. Every time I open Instagram’s “explore” tab, I find myself scrolling through hundreds of inspiring workout videos and gym selfies. While this serves as great motivation to get active, it […]

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PeeR Mentoring

When you think of a mentor, you probably imagine someone established in their career with a keen sense of the PR landscape and a respectable list of connections. This past year, thanks to PRSSA, I’ve developed a different kind of mentor/mentee relationship—one with a peer and fellow Regional Ambassador. Lenie and I became fast friends […]

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The Psychology of Public Relations

People ask me many questions about majoring in both public relations and psychology: What do those two have in common? Aren’t those both easy majors where you can only go to graduate school before finding a job? The two fields play into each other more than many people realize. Psychology is an important tool to […]

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How to hold a “Ready, Set, Resume!” Meeting

One of the greatest rewards of belonging to the PRSSA community is the opportunity for professional advancement and achievement. While my PRSSA Chapter at Lee University likes silly ice-breaker games, epic Spotify playlists, engaging social media posts and delicious snacks as much as the next Chapter, preparing for life post-graduation is the theme we put […]

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Three PR Lessons Learned from “Stranger Things”

Strange human experiments, Russian espionage or supernatural phenomena? What happens in the secretive National Laboratory in Hawkins, Indiana? These are the questions running through the minds of the citizens in the fictional town of Netflix’s smash-hit “Stranger Things.” Hawkins National Laboratory is a central aspect of “Stranger Things,” and those running the lab made quite […]

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Three Reasons Every PR Student Should Have a Cover Letter

When applying to internships or potential jobs, pr students face a series of questions such as: “Should I include a summary on my resume?” “Should I include a cover letter?” “If I have a summary on my resume, why should I have a cover letter?” “Why isn’t my resume not enough for the recruiter?” No […]

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Intern Talk: The Fine Art of Balancing Personality and Professionalism

The ones who have tackled this have gone on to become chief communications officers, public relations specialist or, in the case of Leah Seay, a public policy communications assistant manager at General Motors. Although I had only previously met Leah through a phone call that lasted no more than ten minutes, I was in awe […]

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