PRSA Foundation PRSSA 2017 National Conference Grant

On the very first day of my intro to PR class, my professor, Lynn Applebaum, informed us about a grant by the PRSA Foundation that would be awarded to eight students around the country to attend the PRSSA National Conference in Boston. She told us how to apply, offered to write recommendation letters to those […]

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Writing a Resume for Employers — Not the Trash

I find it incredibly interesting that one of the most common phrases undergraduate students say regarding applications for jobs and internships is “my resume stinks.” Resumes are the number one deliverable that opens the doorway into the professional field and yet it is one of the most neglected items in preparing for job applications. “I’m […]

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Scoring Scholarships Twitter Chat Recap

https://storify.com/prssanational/scoring-scholarships-twitter-chat Thank you to everyone who participated in our event planning Twitter chat. Specifically, we’d like to thank our co-hosts Vice President of Member Services Allyson Berry (@allysonkberry) and Vice President of Digital Communication JaCey Yonke (tweeting from the @PRSSANational account) for guiding the conversation. Be sure to join us for next Twitter chat on Jan. 23 where […]

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Keynote Address [National Conference Recap]

Session: Keynote Address Presenter: Jon Iwata, Senior Vice President, Chief Brand Officer, IBM Recap: Jon Iwata opened up his keynote address with a principle inspired by Edward Bernays: The few have the tendency to influence the many. Iwata dove deep into this principle by discussing social-first communication. He established that there are four parts that […]

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3 Tips to Nix the Nerves in Your Next Interview

When you’re preparing for an interview, I’m sure you’ve heard advice along these lines: “Just be yourself!”  “Be sure you study the history of the company and culture to give them the answers they are looking for.” “Know what they want in interns and own it.” “Don’t wear a watch, dress up more than you […]

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PRSA Foundation Scholarship and #PRSSANC

I was awarded a travel grant to participate in the Public Relations Student Society of America International Conference. It was such an amazing experience. I made new friends and participated in workshops that will benefit my career in public relations. The first full day I went on a career tour at HubSpot, which is a […]

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Celebrity Focused PR [National Conference Recap]

Session: Celebrity Focused Public Relations Presenter: Rita Tateel, President, The Celebrity Source Recap: Rita Tateel, president of The Celebrity Source, presented the Celebrity Focused Public Relations session at the Public Relations Student Society of America 2017 National Conference. She began by providing us with a definition for the term celebrity and described how many celebrities […]

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PRSA General Session [National Conference Recap]

Session: PRSA General Session Presenter: Morgan Spurlock, Recap: To be a good storyteller, “You have to be ready and willing to take criticism,” Spurlock said as he showed photos of him as a 10-year-old ballet dancer, growing up in West Virginia. The second thing you need to be a good storyteller according to Spurlock is […]

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The WWWWW&H of Investing in Yourself

At this time in our careers, as young professionals, it is most important to invest in ourselves. Before we can work for anyone, we have to know ourselves — from how we work, to who we are in general. So here is the who, what, when, where, why and how of investing in yourself. Who: […]

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Sports PR [National Conference Recap]

Session: Sports Public Relations Presenter: Nikki Barjon, The Barjon Group Recap: What’s the key to a winning team? A successful coach with a game plan. The same goes for getting your public relations career up and off the ground. To get to that game winning moment or championship ring you need to prepare a game […]

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